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Books : Audio CDs : Business, Finance & Law
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Berlitz Earworms CD and Booklet are an effortless, enjoyable, fast and effective language learning tool through the aid of music. The term earworms or catchy tunes refers to those songs which you hear a few times and then just cant get out of your head. Berlitz Earworms Rapid Languages puts the words and phrases you need not just on the tip of your tongue, it transports them deeply into your long-term memory, ready for instant recall. Simply listen to the music CD filled with rhythmic repetitions a few times and listeners will subconsciously acquire a collection of verbs, nouns and connecting words, all the while picking up the correct accent. What Makes It So Effective? • Effortless, enjoyable and effective • Essential phrases for your trip abroad • Words anchored deeply into your memory by gentle repetition to music • Stimulating and self-motivation through real rapid progress • Developed by language teaching experts • Target language spoken by native speakers • Pronunciation acquired automatically • Listen and learn, anytime anywhere • Phrase book included • Content can be uploaded to iPod or other MP3 players for use on the go
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With first-chapter allusions to martial arts, "flow", "mind like water", and other concepts borrowed from the East (and usually mangled), you'd almost think this self-helper from David Allen should have been called Zen and the Art of Schedule Maintenance.Not quite. Yes, Getting Things Done offers a complete system for downloading all those free-floating gotta-dos clogging your brain into a sophisticated framework of files and action lists--all purportedly to free your mind to focus on whatever you're working on. However, it still operates from the decidedly Western notion that if we could just get really, really organised, we could turn ourselves into 24/7 productivity machines. (To wit, Allen, whom the New Economy bible Fast Company has dubbed "the personal productivity guru", suggests that instead of meditating on crouching tigers and hidden dragons while you wait for a plane, you should unsheathe that high-tech sabre known as the mobile phone and attack that list of calls you need to return.)
As whole-life-organising systems go, Allen's is pretty good, even fun and therapeutic. It starts with the exhortation to take every unaccounted-for scrap of paper in your workstation that you can't junk. The next step is to write down every unaccounted-for gotta-do cramming your head onto its own scrap of paper. Finally, throw the whole stew into a giant "in-basket".
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Five years ago Jim Collins asked the question, "Can a good company become a great company, and if so, how?" In Good to Great Collins, the author of Built to Last concludes that it is possible, but finds that there are no silver bullets to greatness. Collins and his team of researchers began their quest by sorting through a list of 1,435 companies, looking for those that made substantial improvements in their performance over time. They finally settled on 11--including Gillette, Walgreens and Wells Fargo--and discovered common traits that challenged many of the conventional notions of corporate success. Making the transition from good to great doesn't require a high-profile CEO, the latest technology, innovative change management or even a fine-tuned business strategy. At the heart of those rare and truly great companies was a corporate culture that rigorously found and promoted disciplined people to think and act in a disciplined manner. Peppered with dozens of stories and examples from the great and not-so-great, Collins lays a well-reasoned roadmap to excellence that any organisation would do well to consider. Like Built to Last, Good to Great is one of those books that managers and CEOs will be reading and rereading for years to come. --Harry C Edwards
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Brian Tracy has updated his million-copy bestseller with fresh ideas and advice relevant to today's ever-changing world.
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Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs--typically brimming with good but distracting ideas--make poor businesspeople. He establishes an incredibly organised and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an MBA to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories. Written in a clear and well-paced manner, The E-Myth Revisited is like receiving advice from an old friend. --Sharon Griggins
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Marcus Buckingham and Curt Coffman expose the fallacies of standard management thinking in First, Break All the Rules: What the World's Greatest Managers Do Differently. In seven chapters, the two consultants for the Gallup Organisation debunk some dearly held notions about management, such as "treat people as you like to be treated"; "people are capable of almost anything"; and "a manager's role is diminishing in today's economy." "Great managers are revolutionaries," the authors write. "This book will take you inside the minds of these managers to explain why they have toppled conventional wisdom and reveal the new truths they have forged in its place."The authors have culled their observations from more than 80,000 interviews conducted by Gallup during the past 25 years. Buckingham and Coffman outline "four keys" to becoming an excellent manager: finding the right fit for employees, focusing on strengths of employees, defining the right results, and selecting staff for talent--not just knowledge and skills. First, Break All the Rules offers specific techniques for helping people perform better on the job. For instance, the authors show ways to structure a trial period for a new worker and how to create a pay plan that rewards people for their expertise instead of how fast they climb the company ladder. "The point is to focus people toward performance," they write. "Th
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Offering practical advice on how to get out of a mental rut and make life more rewarding. Dale Carnegie's advice tells you how to: make friends quickly and easily; win people to your way of thinking; and enable to win new clients and customers.
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